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The 3D Art & Design Book Vol. 3

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The 3D Art & Design Book Vol. 3

English | 196 pages | True PDF | 69.00 Mb

Design:Type - A Seductive Collection Of Type Designs

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Design:Type - A Seductive Collection Of Type Designs

English | Pages 275 | PDF | 39.2 Mb

Understanding Adobe Photoshop CS6: The Essential Techniques for Imaging Professionals

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Understanding Adobe Photoshop CS6: The Essential Techniques for Imaging Professionals

Understanding Adobe Photoshop CS6: The Essential Techniques for Imaging Professionals By Richard Harrington

English | 2012 | 320 pages | PDF | 52 MB

Photoshop is the foundation of every digital career. Many users think they know it, but in truth they have gaping holes in their training. This book covers what a professional truly needs to know about Photoshop. For students this book offers a chance to explore the program interactively. For professionals it provides a chance to add to their skill base. The book cuts though the clutter and is unique, focusing not just on digital photography, but also the Web, graphic design, and video.

Readers will learn the essentials in correcting, editing, sharpening, retouching, and presenting photos as well as work on specific projects/exercises. Coverage of exciting C6 features includes: Content Aware Move, Blur Gallery, Video Editing, Nondestructive Cropping, Text Styles, Oil Paint, and many performance enhancements and shortcuts.

The full-color book includes hand-on exercises and practice images as well as 109 new video training tutorials that expand on the lessons in the book.

Design Matters: Logos 01: An Essential Primer

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Design Matters: Logos 01: An Essential Primer

Design Matters: Logos 01: An Essential Primer for Today's Competitive Market

2007 | HQ PDF | English | 205 pages | 100 Mb

The nuts and bolts of effective logo design.

The design bar is at an all time high for those brave enough to participate in the industry. Today's designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but that is also strategy-driven and smart.

This book focuses on creating logos, while others in the series dissect brochures, packaging, publications, and letterhead systems. Each book offers all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so readers can successfully hit the mark every time.

Smashing Logo Design: The Art of Creating Visual Identities

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Smashing Logo Design: The Art of Creating Visual Identities

Gareth Hardy, "Smashing Logo Design: The Art of Creating Visual Identities"

English | 2011 | 304 pages | epub | 18 MB

Taking you Beyond the Pretty Picture to the Techniques Behind the Logo
Smashing Logo Design goes much further than simply showcasing pretty pictures. It covers the design theory and techniques needed to build great-looking logos.

Smashing Logo Design looks at the challenges of designing a logo while detailing best practices for producing a successful project. Hardy’s logo design process is explained in detail, from the point of first contact with the client to the handing over of the product. Featuring hundred of never-before-publishing logos and quotes from established designers. Smashing Logo Design appeals to any aspiring designer or experienced professional.

Inside You Will Learn:
What Makes a Successful Logo
How to Write a Successful Design Brief
How to Translate Your Research to Usable Concepts
Why You Should Sketch
How to convert Your Sketches to Vector Images
How to Select the Best Typefaces and Colors for Your Logo
How to Prepare Logo Files for Print
How to Make Effective Client Presentations
How to Create Logo Usage Guidelines

Calligraphy 101: Master Basic Skills and Techniques

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Calligraphy 101: Master Basic Skills and Techniques

Calligraphy 101: Master Basic Skills and Techniques Easily through Step-by-Step Instruction by Jeaneen Gauthier

English | 209 pages | PDF | 41 MB

Calligraphy is both an art and a skill. Unlike with many other crafts, a person cannot develop good calligraphy skills simply by picking up the pen and practicing. There are many details about how to load the pen, how to hold it at an exact angle to the paper, even how to form each letter of each alphabet style one stroke at a time. Without proper training, the crafter will soon give up and consider it too hard to learn. This book starts at the very beginning, teaching all the fine points about calligraphy with practice drills and easy projects to begin with. Then, new and more difficult skills are introduced gradually through more practice drills and projects. Like other books in the 101 series, the book is written for the absolute beginner with detailed instructions, tips, and quick references all aimed at helping the crafter achieve success.

The Professional Photoshop Book Vol.5

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The Professional Photoshop Book Vol.5

English | 180 pages | True PDF | 68.00 Mb

The Ultimate Guide to Web Design Vol.3, 2014

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The Ultimate Guide to Web Design Vol.3, 2014

English | Pages 228 | PDF | 103.8 Mb

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Digital Colour in Graphic Design

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Digital Colour in Graphic Design

Digital Colour in Graphic Design by Ken Pender

English | 225 pages | PDF | 33.85 MB

Complete, practical guide to handling colour graphics on the desktop for Mac and PC - from the scanning, creation and manipulation of images to processing for different colour output devices. Keep this handy book on your desk to help you achieve more professional-looking results in colour for a wide variety of tasks.

The underlying principles of digital colour are explained in detail:

- colour models
- ways in which scanners, monitors and printers handle colour
- system calibration methods
- colour management processes
- colour processing features in software
- colour conversions

Practical examples of colour techniques in graphic design are illustrated using a variety of software applications: Photoshop, Fractal Painter, Ray Dream Studio, Illustrator, Freehand, CorelDraw, Fractal Poser and Metatools Bryce. The examples are conducted through a series of workshops leading you through a variety of processes.

Ken Pender is a freelance designer. He was, for many years, a Manager with IBM, including four years as Manager of their European Computer Integrated Manufacturing Technology Centre in Germany. He is also author of 'Digital Graphic Design' and 'Digital Video for the Desktop' for Focal Press.

Benefit from the experience of a professional digital colour guru!

Basics Typography 02: Using Type

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Basics Typography 02: Using Type

Basics Typography 02: Using Type By Michael Harkins

2011 | 184 Pages | English | PDF | 28 MB

Basics Typography: Using Type provides students with a comprehensive introduction to the subject of Typography. What typography is (and what it isn't), how and when to use it, and how to refine typographic etiquette are all covered in this essential reference book. This book is a key introductory text for undergraduates studying Graphic Design and Visual Communication, and for all students with an interest in Typography.

175 Fresh Card Ideas: Designs to Make and Give Throughout the Year

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175 Fresh Card Ideas: Designs to Make and Give Throughout the Year

Kimber McGray, "175 Fresh Card Ideas: Designs to Make and Give Throughout the Year"

English | 2010 | EPUB | 128 pages | 26 MB

Share joy with handmade cards!

Handmade cards are fun to give and receive! 175 Fresh Card Ideas is packed with ideas for all occasions—from kid-friendly themes and milestone birthdays to holidays, bridal and baby showers and sweet sentiments—so you'll never be stuck without a design idea for any card-giving occasion. More than 50 cards include step-by-step instructions and each chapter features a gallery brimming with more inspiration.

You'll discover:
Essential techniques for card-making—including rubber stamping, paper trimming, using Copic markers and more—great for beginning card-makers and enthusiasts alike.
Ideas for special sentiments that will work interchangeably with many of the cards.
Sketches for creating cards and inspiration for tags, gift bags, candy wrappers and more are also included.

Let 175 Fresh Card Ideas help you celebrate any occasion!

1,000 More Greetings: Creative Correspondence

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1,000 More Greetings: Creative Correspondence

1,000 More Greetings: Creative Correspondence for All Occasions

2010 | HQ PDF | English | 321 pages | 101 Mb

Greetings often provide designers with the chance to truly stretch their creative wings through personal expression. The follow-up to 1,000 Greetings, 1,000 More Greetings highlights a diverse cross section of current trends in graphic design. Corporate cutbacks and increased electronic connectivity are each variables that have contributed to the democratization of design in recent times, and the collection in this book reflects that. Everything from mass-produced to limited-edition pieces, from hand-drawn to computer-generated art, from conventional to renegade printing methods are all represented side-by-side in this compilation.

The book includes a broad definition of greetings that include everything from announcements from new baby to new company information; invitations from weddings to gallery openings; as well as moving cards; event posters; holiday greetings; birthday cards; gift cards; and more.

Pantone: The Twentieth Century in Color

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Pantone: The Twentieth Century in Color

Leatrice Eiseman, Keith Recker, "Pantone: The Twentieth Century in Color"

English | 2011 | EPUB | 204 pages | 83 MB

Pantone, the worldwide color authority, invites you on a rich visual tour of 100 transformative years. From the Pale Gold (15-0927 TPX) and Almost Mauve (12-2103 TPX) of the 1900 Universal Exposition in Paris to the Rust (18-1248 TPX) and Midnight Navy (19-4110 TPX) of the countdown to the Millennium, the 20th century brimmed with color. Longtime Pantone collaborators and color gurus Leatrice Eiseman and Keith Recker identify more than 200 touchstone works of art, products, d cor, and fashion, and carefully match them with 80 different official PANTONE color palettes to reveal the trends, radical shifts, and resurgences of various hues. This vibrant volume takes the social temperature of our recent history with the panache that is uniquely Pantone.

Web Design Tips, Tricks & Fixes Volume 1

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Web Design Tips, Tricks & Fixes Volume 1

English | 228 pages | PDF | 159.59 MB

Photoshop Tips, Tricks & Fixes Volume 1

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Photoshop Tips, Tricks & Fixes Volume 1

English | 260 pages | HQ PDF | 173.00 Mb

Industry of Nature

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Industry of Nature

Industry of Nature

2012 | English | 298 Pages | PDF | 100MB

Industry of Nature describes 75 strategies that nature has developed in response to needs such as protection, strength, aerodynamics, camouflage and more. Included are existing and potential applications of these strategies in the design industry which have been illustrated with many photographs.

Packaging Essentials: 100 Design Principles for Creating Packages

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Packaging Essentials: 100 Design Principles for Creating Packages

Packaging Essentials: 100 Design Principles for Creating Packages

2010 | HQ PDF | English | 209 pages | 100 Mb

This book outlines and demonstrates basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly visual and appealing to beginning designers, students, and working designers as a resource. The content helps to establish the rules and guides designers in knowing when and where to bend them. Visual examples demonstrate each principle so readers can see the principle at work in applied design.

LogoLounge Master Library, Volume 2

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LogoLounge Master Library, Volume 2

LogoLounge Master Library, Volume 2: Expanded Collections of LogoLounge Identity Categories: 3000 Animal & Mythology Logos

2010 | HQ PDF | English | 297 pages | 105 Mb

A collection of 3,000 original logos, collected and selected by the renowned LogoLounge.com website, this collection provides an endless resource of ideas and inspiration for graphic designers. Organized thematically with the broader focus of Animals and Mythology, the collection features logos that cover all categories of logo design, including typographic, illustrative, pattern-driven, and photographic.

Ultimate 3-in-1 Color Tool, Updated 3rd Edition

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Ultimate 3-in-1 Color Tool, Updated 3rd Edition

Ultimate 3-in-1 Color Tool, Updated 3rd Edition
C&T Publishing | Joen Wolfrom | 2011 | HQ PDF | ISBN: 1607052466 | 63 pages | 13 Mb

816 Colors with CMYK, RGB & HEX Formula

New! Includes CMYK and RGB formulas, plus Hex numbers for web site design Improved! Larger color swatches and expanded guidelines for use - 24 color cards plus an in-depth instructional guide make color planning easy - Handy, take-along size-refer to it at home, in your studio, or while shopping - Based on the Ives Color Wheel - Over 100,000 sold!
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